Saatchi and Saatchi x Portal Learning Career Tour

Last week of April I had the opportunity to tour Saatchi & Saatchi (We Are Saatchi) through Portal Learning. We kicked off the visit with a detailed slideshow, showcasing the diverse roles within the company. Learning about the various career paths was exciting to see how many paths you can take in the world of Advertising to meet a common goal.

But what truly captured my attention was the segment on content creation. Listening to how Aileen Baliat, Sr. Content Producer and her team crafted engaging advertising content, like the unforgettable “A Singing Chicken Shares a Heartbreaking Ballad to Snyder’s of Hanover Pretzels” and “The Sheeps across the Street” campaigns.  It's amazing to see how creative ideas are transformed into advertisements that meet the target demographic for audiences.

The next part of the tour, led by Recruiter, Ian Rivera, gave us an insight into the culture of Saatchi & Saatchi. This experience gave me a vast understanding of the advertising industry but has also solidified my aspiration to continue my learning in business, marketing, and content creation while in college. 

Thank you, Saatchi & Saatchi and Portal Learning for this opportunity to engage in real-world learning in the world of Advertising. 

#Advertising #Marketing #CareerExploration #SaatchiAndSaatchi #PortalLearning #FutureGoals